Tag Archives: African American

Blogging is the new…..Me?!

Intern Tia Tia!

June 22, 2010 was my first blog that I uploaded, “Appreciating the Sound of Music.” I was instructed to write a blog on Electric Violinist, Ken Ford’s foundation.  Walking into it I was extremely nervous because I had NEVER wrote a blog before.  When writing a press release, setting up a website, or a press packet I have a little experience, but when it came to blogging I was hesitant.

So I wrote my version of my blog and sent it over to Tamika Morrison, my Public Relations Advisor.  She wanted to edit it before I uploaded, which I appreciated, but once it was uploaded I could see many things were changed.  With this being my first blog Ms. Tamika told me I did a great job, but there were a few errors.  After that blog came two more, I still hadn’t mastered blogging so each time I would submit my copy of the blog it would be revised.

When blogging you think of it to be your own online personal diary, but you also have to remember to be professional.  Each blog that I submitted was revised by Tamika, and then uploaded.  I was a little down because I was so eager to master blogging, but after speaking with Ms. Tamika I was Ok.

“Portia, even some of the best writers have to get their papers edited over and over, so don’t take don’t take it personal,” ensured Tamika.  When she told me that I felt a lot better, I know that I am not one of the best writers so that means I just have to keep practicing.  Which is why I am so thankful to Tamika Morrison and Rochelle Valsaint, they are truly providing me with the tools and techniques to be successful.  On a personal level I even look up to these ladies; here are two African-American young beautiful women loving their jobs that they have personally made into their OWN!!! True entrepreneurs and for that I say thank you to Tamika, Rochelle and the other intern Keri!!!!

Signing off,

Intern Tia Tia

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The Greenlight Project has a Father’s Day Conversation

A father-daughter relationship is like none other.  For many years the lack of fatherly love has become an epidemic in our society.  Mothers are taking on the role of being both parents, but there is no comparison to the male influence.  Author Alicia Michelle Morgan expresses her thoughts and personal feelings about the relationship with her father in their book, Father and Daughter Time: Conversations from the Heart.

Alicia Michelle Morgan was born and raised in New Orleans, Louisiana. This Louisiana native is as unique in substance as the flavorful combinations in a pot of gumbo.  Alicia may be somewhat quiet in demeanor but no one will argue that a little sassiness is a subtle part of this Southern girl’s darling personality.

A graduate of Tuskegee University and New Mexico State University with degrees in engineering it’s hard to imagine at first glance an introspective and outside the box thinker lies beneath. The birth of the pen name A.M. Morgan is the outer extension of an inner voice taking on a new world where an appreciation for the creative and performing arts takes center stage.

A multi-faceted woman on a mission to turn literary passions into a fulfilling career A.M. Morgan will not stop until the ambitions of this writer with a little business savvy is the foundation of the successful brand 3 Morgan Publishing. 3 Morgan Publishing is the birth of a family dream in which the extraordinary gift of writing will provide insightful words to spark engaging conversations.

D. Lester Morgan, co-author of the book, Father and Daughter Time: Conversations from the Heart, is the father of author A.M. Morgan. With one of his favorite quotes being, “It’s not how long you live but the quality of life that you have while you are here,” you have to acknowledge the fact that this individual lives everyday to the fullest! The intellectual level of Mr. Morgan and his daughter A.M. Morgan is truly impactful to followers of their work.

D. Lester Morgan is a Slidell Louisiana native who is a country boy at heart who enjoys living the simple life.  He believes that in order to develop holistically one has to be mentally and physically fit. As part of that development he reads regularly and runs 5-10 miles daily. He received a Bachelor’s of Science Degree in Secondary Education with a History Minor from Southern University in Baton Rouge, Louisiana.

This is only the beginning of a story that starts on an unpaved road with an unyielding faith and commitment to reach its final destination. It is with great pleasure and joy to see the manifestation of lifelong dreams becoming a reality through the voices of A.M. Morgan, D. Lester Morgan and JL Morgan.

The time to praise and truly appreciate our fathers is coming soon, June 20th, so in order to hear the voices and conversations amongst A.M. Morgan and her father D. Lester Morgan, listen to The Greenlight Project on tomorrow, Friday June 17th at 11am EST.  I can assure you that you will want to miss this. In addition to tuning in, you should pick up her book at the nearest bookstore, Amazon.com or at her site www.ammorgan.net : Father and Daughter Time: Conversations from the Heart.

Diverse Moves in Media: Rochelle Valsaint

Marketers, Agencies Seek on-the-Ground Support in Fast-Growing Ghana, Nigeria and Angola

Posted by Rupal Parekh on 06.14.10NEW YORK (AdAge.com) — When WPP’s Ogilvy & Mather struck a deal in late April with global communications group Scangroup Limited, it was a clear sign that the world’s-largest holding company has officially set its sights on advertising’s last frontier: Africa.

“Increasingly, Africa is the continent of opportunity, rather than war, disease and poverty,” the company, which has spent the last two decades conquering Asian markets, wrote in its last annual report. Indeed, Miles Young, Global CEO of Ogilvy & Mather, said that with many African countries developing middle classes, “they are assuming the characteristics of Latin America and Asia as they were 20 years ago.”

By BlackCanseco | DIAMOND BAR, CA

Check out: 19th Hole Magazine & Monarch Magazine – two magazines to watch! Subscribe Today!

Weekly Dish

  • Diddy’s Questionable Parenting Skills – Tamika believes it’s irresponsible, Rochelle believes it’s his money to use how he’s pleased in the lives of his children.  What do you think?
  • An article in The Atlanta Post, in celebration of African football – Talks about the Top 8 Highest Paid Black or African-Heritage Soccer Stars At The World Cup whose drive and dedication to the sport have made the 2010 World Cup in South Africa possible. Tamika says it’s some pretty pieces of beautiful chocolate ‘foreign’ eye candy, take a look!
  • The President addressed the oil spill from the Oval Office earlier this week.  He called it the ‘Worst Environmental Disaster’ U.S. Has Ever Faced. Our friends over at The Root.com shared this article . Take a read and tell us if you agree with The President’s mandate to have BP finance a 3rd party required to compensate the workers and business owners who have been harmed as a result of his company’s recklessness. And this fund will not be controlled by BP. The Greenlight Project gives Mr. President 2 green thumps up, do you agree?

Thank you for listening and tune in next week!  Happy Father’s Day Father’s & Have a Great Weekend!

Cancer Awareness and Identification within Women of Color

The show’s focus today on The Greenlight Project was the diagnosis and treatment of cancer and bringing awareness to the Lymphomathon Run and its mission to support the research of Lymphoma cancer.

Diverse Moves in Media and Business and the Community:

The Do’s and Don’ts of Twitter: Everyone is Watching

Apple’s Next iPhone Found In A Bar

The Mass Appeal Of Gang Starr

Canadian-Born R&B Star Melanie Fiona Sings Of Love, Pain

HBO Renews ‘Treme’ for Second Season

Benjamin Hooks (1925-2010).

Dorothy Height (1912-2010).

Featured Guests:

Dr. Beverly Yates, ND

Dr. Yates is an experienced clinician, with over 16 years in practice as a licensed Naturopathic doctor.   Her patient treatment areas focus on chronic illnesses, including heart health, high blood pressure, cholesterol problems, diabetes, digestion and gut problems (IBS, Crohn’s disease, Ulcerative Colitis), depression and mood disorders, weight loss, HCG Reset Your Metabolism Program, allergies, asthma, eczema, psoriasis, sleep concerns and sleep apnea, rheumatoid arthritis, osteoarthritis, and stress relief. Dr. Yates is an experienced public speaker, and a national TV and radio personality.  She was recently featured on the PBS American Health Journal TV show on Naturopathic Medicine on the Heart Disease and Diabetes segment.  Dr. Yates has appeared on broadcast TV on ABC, CBS, NBC and Fox News, and been on the NPR Point of View, Sirius Satellite International Medicine and CNN Medicine and Health radio programs.

Dawn Kamara

Dawn Kamara is a native of Washington, DC and has been living in the Atlanta area for the past four years.  She is the oldest of four children, has a background in the legal profession, where she has held various Paralegal and Investigative positions.  She is a single parent of two daughters. One is a senior in high school and the other is a sophomore in college.  She left corporate America in November 2007 with a vision to do something that would have a positive impact on people lives.  While pursuing her endeavors she was diagnosed with Non-Hodgkin’s T-Cell Lymphoma (Stage 3).  Her story is one that hasn’t been told.  Her struggles to fight for remission were not only to save her own life but the lives of her children.  They lost their Dad, December 2005, which initially prompted to the move to the south.  Dawn attended a Lymphoma Research Foundation (LRF) to educate herself about the disease and find additional resources for battling cancer.  The adjustments of this journey have challenged her in areas that should be shared with many.  Her goal is to keep fighting for remission and a quality of life with her family and friends.  Dawn believes that God has a plan for her life; therefore, she has decided to speak out on Lymphoma and help bring awareness to cure this disease.

Some helpful links to useful resources for cancer treatment and credible resources online:

http://www.cancercenter.com/
This is the website for the Cancer Treatment Centers of America (CTCA), where the oncologists work with naturopathic doctors to create an integrative, holistic treatment plan for patients with cancer at all stages of diagnosis.

To find licensed Naturopathic Physicians (N.D.) around the country (not all states license NDs):
http://www.Naturopathic.org/
http://www.NatureDoctor.org/

There are licensed NDs who specialize in cancer care, the website is
http://www.oncanp.org/

Credible resources can be found at:

http://www.pubmed.gov/

http://www.cdc.gov/

http://www.nih.gov/

http://www.mayoclinic.com/

Hot Topics:

Advertising/Promotions of the Week:

TWS & Chocolate Pink Productions will host The FashionGlam Trunk Show, an exclusive fashion nirvana featuring Atlanta’s most distinguished trendsetters.  The FashionGlam Trunk will be an evening of fashion glitz and glamour fused with prizes and activities. Your tax-deductible admission is only $25 and includes 3 drink tickets, food, live entertainment and 5 hours of a shopping experience that’ll make your heart smile! You will have the opportunity to view designs from up-and-coming designers, as well as established brands, that will be available at sample sale prices. This amazing event will be held Saturday, May 15 at East Andrews in Buckhead, 56 E Andrews Drive Northwest, Atlanta, GA 30305-1316. Proceeds will benefit the Leukemia & Lyphoma’s Team in Training. Please check out my training page for more information or to donate. http://pages.teamintraining.org/ga/rnr10/tmorrishgq

Join us next week on The Greenlight Project as we’ll have our special blogger’s roundtable discussion where things will get quite interesting and debatable, so tune in! Be sure to check us out at our agency by visiting www.twstheunagency.com where we’re undoing things and making it better, until next time, let your perspectives be heard!

How The Book of Me Inspires The Book of You

I sat at my desk typing this post with much on my mind and not sure of the focus of this post. There are many things have touched my life over the past two weeks. Beginning with the very personal and cathartic testimony of my challenges with weight and body image, to the deaths of public people many of us know about – Dorothy Height, Benjamin Hooks and GURU as well as a close family death of the last of a generation in my family.

Each of these life touches made me think more and more about the story I am crafting for my life. And, I realized that as I blog about whatever part of my life I am focused on at the moment, the most important requirement is that it be authentic me. That can emotionally taxing and difficult to get to sometimes in a world where we’re surrounded by only seeing the surface of things, but, I remind myself and those around me of that intention as often as I can.

As a marketing expert and new media entrepreneur, one of my greatest joys is being immersed in the quality stories that talk about challenges yet find the silver lining and the hope. I get exposure to many in my daily media fix. Others I get in obvious places and not so obvious places. And still, with as many stories as I am exposed, I find there is still room for more stories from perspectives that speak to, look like and reflect me.

I feel honored to be consciously making the choice to tell some stories for the first time or echoing other stories through the work we are doing with The Greenlight Project and other ventures to come from TWS Media. At the same time the story of a company dared to be started by two women (Rochelle Valsaint and Tamika Morrison) with a vision is a story of faith, test, perseverance and determination that is also being told. The details are being unfolded in real time and not always to our liking. Believe me y’all when I tell you, we are not sure what the day, week and/or month holds for us sometimes in our pursuit of entrepreneurship. But, we know what is being told is faith we have in the walk. And we are purposeful in this work daily.

So as we walk toward our dreams, we look to support and inspire the dreams of others by ‘Greenlighting’ some people, places, products, services and things that might not have otherwise gotten ‘the go.’

And we hope our audacity to create this story of legacy will touch many for years to come.

The State of Family & Marriage in the Black Community

By: Tamika L. Morrison

Let me start of by saying, “I am a single black woman, never married”, but I do desire and believe in family and marriage.  It has been widely reported, speculated and even breaking news in some arenas that black women are not marrying as often as or quickly as their Latina, White, Asian, Indian, Chinese and other varieties of ‘Anglo-Saxon’ counterparts.  As a matter of fact, Forty-two-percent of black women have never been married, compared to 21% of white women, according to national statistics. Within the last two generations, marriage rates for African-Americans have dropped significantly. Between 1970 and 2001, the black marriage rate dropped by 34 percent, compared to 17 percent in the general population. African-American women are also the least likely group to get married in the United States. And if they (black women) wed an African-American man, those couples have the highest divorce rate in the United States.  Is this a stereotype or is this reality?  Well, I can only speak from my own experience.

My parents never married – each other, but both of them are married today – to different spouses who are black.  That said, since I came from a single-parent home I have conflicting views at times on love and marriage from a black woman’s perspective but I was given the chance to witness what life is like in a two-parent household via friends that lived such a life.  Although I ached deeply for my dad’s constant presence in my home, I was also equally relieved he and my mother never married, simply because they weren’t compatible.  Even still, I and many of my friends suffered from what’s called “daddy issues” and when you compare those of us with “daddy issues” with my friends who actually grew up with their father, I must admit there is a remarked difference in how we feel about love and marriage. I personally am terrified that it won’t last until death do us part. Nevertheless, I will not allow this fear to stay in the way of what I desire for myself and my future family.

That brings me to two things – On April 2nd, Tyler Perry’s coveted sequel, “Why Did I Get Married Too?” will be released and will reunite four couples that deal with life-altering situations and common relationship issues to most couple – regardless of race – fidelity, trust, forgiveness and love.  Personally, I appreciate Perry humanizing the ‘black love experience’ by showing in his films – yes, we do still get married to each other and yes, our relationship issues are not uncommon to those of other races. It also helps to put to rest the media’s obsession with stereotyping what’s been dubbed, “The State of the Single Black Female”.  I’ve read and heard the movie reviews and many applaud Tyler’s sequel depicting Black love and marriage, congratulating the characters for showing depth in their respective interpretations and even the appreciation for some of the exaggeration in classic Perry style. I second the motion by praising Perry for giving Black love some positive PR.

There’s been a lot going on in the news lately.  I have to admit, the term “March Madness” has lived up to its reputation this year in particular from entertainment think (Howard Stern’s comments on ‘Precious’ breakout star and Sandra Bullock’s love woes) to politics Healthcare Reform (nuff said) and everything in between. But I’m happy to report as we Spring into April, (pun intended) Black couples will be marking the eighth annual Black Marriage Day, typically celebrated the 4th weekend in March, by attending workshops, black-tie dinners and other activities. Black Marriage Day founder Nisa Islam Muhammad is encouraging couples to renew their vows in front of friends and family in honor of Perry’s movie premier as well as participate in other planned events centered on celebrating Black love.

Even though my lens still bear the coloring of what I experienced as a child growing up in a single-parent household, I hold onto my convictions that Black love exists, contrary to popular beliefs, and I raise my glass in toast with everyone else celebrating because love – especially Black love – is a many splendid thing I look forward to!

Related News:

Why Did I Get Married Too – Trailer

Jill’s Scott’s Take on Interracial Marriage/Relationships

Black Marriage Day

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Food For Thought: The Ethnic Buying Power in the U.S.

By: Tamika L. Morrison

With the 2010 Census now in full swing, you’re starting to hear buzz words like: buying power, African-Americans spending is in the Trillions, Hispanics are leading, diversify your brand, etc. We’ve been talking about it on our radio show, The Greenlight Project and we talk about it with our clients who are intentionally looking to diversify their marketing budgets.

What’s all this talk about buying power and what does it mean to the now ‘ethnic majority’ in the United States? The growth of Ethnic minorities in America has been phenomenal.  Since 1980, the Asian American population has almost tripled, Hispanic American more than doubled, Native American increased 62%, and African-American increased 31%, while the non-ethnic population has remained almost the same.

This is a trend that is expected to continue.  The latest estimates by the U.S. Census Bureau predict that the minority population will comprise fully half the U.S. population by the year 2050.

Let’s illustrate this:
TV Basics: Ethnic Buying Power
Hispanic, African-American and Asian target markets have made substantial gains in buying power* over the last decade. As these groups increase in number and purchasing power, their growing shares of the U.S. consumer market are drawing attention from all types and classes of advertisers.
Buying Power (billions of dollars)
1990 2000 2008 2013
African-American 318.1 590.2 913.1 1,239.5
Hispanic 211.9 489.5 951.0 1,386.2
Asian American 116.5 268.9 509.1 752.3
Total 4,270.5 7,187.6 10,721.0 14,013.7
In 2013, African-Americans will account for 8.8% of all U.S. buying power, up from 7.4% in 1990.

Compared to the total U.S., African-Americans spend more on:

  • Telephone Services
  • Electricity
  • Groceries
  • Natural Gas

In 2013, Hispanics will account for 9.9% of all U.S. buying power, up from 5.0% in 1990.

Compared to the total U.S., Hispanics spend more on:

  • Groceries
  • Telephone Services
  • Housing
  • Clothing

In 2013, Asians will account for 5.4% of all U.S. buying power, up from 2.7% in 1990.

Compared to the average U.S. household, Asians spend more on:

  • Food
  • Housing
  • Telecom Services
  • Education

Top States for African-American Buying Power

The ten largest African-American markets account for 61% of the African-American buying power.

Rank State Totals in Billions
of Dollars
1 New York 87.6
2 Texas 72.0
3 Florida 62.9
4 Georgia 62.6
5 California 61.8
6 Maryland 52.3
7 Illinois 44.0
8 North Carolina 40.9
9 Virginia 38.2
10 New Jersey 34.8

Top States for Hispanic Buying Power
The ten states with the largest Hispanic markets account for 80% of the Hispanic buying power.

Rank State Totals in Billions
of Dollars
1 California 249.0
2 Texas 171.1
3 Florida 101.3
4 New York 75.3
5 Illinois 41.0
6 New Jersey 35.6
7 Arizona 31.3
8 Colorado 21.0
9 New Mexico 17.9
10 Georgia 15.1

Top States for Asian Buying Power
The ten states with the largest Asian markets account for 75% of the Asian buying power.

Rank State Totals in Billions
of Dollars
1 California 162.8
2 New York 51.4
3 Texas 32.7
4 New Jersey 31.7
5 Illinois 22.5
6 Hawaii 21.9
7 Washington 16.3
8 Florida 15.8
9 Virginia 14.7
10 Massachusetts 12.9

How will you use this information to empower yourself to choose better how you spend your dollars and with whom?  Or as a marketer, how can you use this information to re-position your brand and align better with the spending power in the U.S.?  Sound off; let us know what you’re thinking.

Follow me @twsprfirm

*Television Bureau of Advertising “2008 Media Comparisons Study” Retrieved March 20, 2010 from the website http://www.tvb.org/nav/build_frameset.aspx.